Privacy Policy

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At Betalane GmbH we highly value your privacy and adhere to the applicable privacy laws when collecting and processing your data. This Privacy Policy outlines the principles of data collection and processing for the Betalane website available at www.betalane.ch (hereinafter the “website”). The operator of the website is:

Betalane GmbH
Sanja Hauser
Steinentischstrasse 17
CH-8002 Zürich

CHE-140.872.389

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Controller name and contact information

This Privacy Policy applies to the processing of your personal data by Betalane GmbH (hereinafter “Betalane”, “us” or “we”). For questions or requests related to data processing by us, you may revert by mail to the address in our imprint or write us an e-mail at mail(at)betalane.ch.

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General

Pursuant to Article 13 of the Swiss Federal Constitution and the data protection provisions of the Federal Data Protection Act (FADP), every individual has the right to privacy protection and to protection from misuse of their personal data.

Betalane GmbH takes the privacy of your personal data very seriously. We treat your personal data confidentially and in accordance with legal data protection regulations and this privacy policy.
In collaboration with our hosting providers, is committed to safeguarding the privacy of our website users and service users; this policy sets out how we will treat your personal information.

We note that data transmission over the Internet (e.g., when communicating by email) can have security gaps. Complete protection of data from third-party access is not possible.

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Processing of Personal Data

Personal data refers to all information relating to an identified or identifiable natural person. A data subject is any person whose personal data is processed. Processing encompasses any operation or set of operations performed on personal data, regardless of the means and procedures applied, especially storage, disclosure, acquisition, deletion, conservation, modification, destruction, and use of personal data.

We process personal data in accordance with Swiss data protection law. Insofar as the GDPR applies, we process personal data on the following legal bases in conjunction with Article 6(1) GDPR:

• (a) Processing of personal data with the consent of the data subject.
• (b) Processing of personal data for the performance of a contract with the data subject or to take steps at the request of the data subject prior to entering into a contract.
• (c) Processing of personal data for compliance with a legal obligation to which our company is subject under EU or Member State law.
• (d) Processing of personal data to protect the vital interests of the data subject or another natural person.
• (f) Processing of personal data to pursue our legitimate interests or those of a third party, provided that the interests, fundamental rights, and freedoms of the data subject do not prevail. Legitimate interests include our business interest in providing our website, information security, the enforcement of our legal claims, and compliance with Swiss law.

We process personal data for the duration necessary for the respective purpose or purposes. In case of longer-term retention obligations due to legal and other obligations we are subject to, we restrict processing accordingly.

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Type of collected data

Data provided by you, such as:

• Personal details, (e.g., name, gender, address, e-mail address, phone/fax number) on a contact form or if you sign up for an email newsletter
• Other information that you give us by filling in forms, surveys, or by communicating with us, whether face-to-face, by phone, e-mail, online or otherwise.

Data that we collect or generate about you, such as:

• Data our server automatically records when you visit our website e.g., your IP address, the website from which you visit us, the type of browser software used, the website pages that you actually visit including the date and the duration of your visit
• Cookies, pixels, unique identifiers and other similar technologies to collect and process information from different channels and devices, including devices that you use to interact with us, to recognize you, remember your preferences, tailor the content we provide to you. For details on how we use cookies, please refer to the section below
• Records of correspondence and other communication between us, e.g., live chats, instant messages and social media communications

Data that we collect from other sources, such as:

• Data from third parties or delegated third party service providers, e.g., website user information collected through third party application service providers that we have a relationship with, or through cookies, pixels, social plugins, tags and other similar technologies

Data collected through Social Media Platforms:

• Personal Details and Identification as included by you in your social media account, such as: first name, last name, account ID, title, profile photo, geographical area;
• Professional Profile to the extent included by you in your social media account, such as: profession, occupation, company you work for and job function, professional qualifications, professional title, education
• Messages you send on the social media platform (“social media post”) and in your interaction with our profiles, such as: date and time of your interaction with us and the text of your message

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Purposes of processing

We always process your Personal Data for a specific purpose and only process the Personal Data which is relevant to achieve that purpose. In particular, we process Personal Data for the purposes of:

Website Administration

‍For example to ensure technical administration, research & development for improving our websites and user administration.

Relationship Management

For example, to:

• assist you in registration to our events
• allow you to provide feedback
• keep track of your specified preferences such as language, time zone and timeouts after periods of inactivity
• respond to any requests

Engaging in Prospecting and Business Development as well as enhancing the Betalane brand

For example, to:

• contact you in relation to our services
• assist with our promotional and marketing efforts
• help us to develop targeted advertising initiatives (including behavioural advertising) where permitted, for instance ads we consider relevant for (groups of) users on external partner websites and media

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How we collect and store information from you

Betalane uses tracking technology such as cookies, pixels, unique identifiers or tags (“tracking technologies”) to gather information as outlined above to understand how visitors use its website. Tracking Technology helps us to manage and improve the usability of our website, for example by detecting whether there has been any contact between your device and us in the past and to identify the most popular sections of the website.

Cookies are small text files that are stored on your device to save specific information related to the user while using the website. Cookies enable us to determine the frequency of use and the number of users of the pages, analyze patterns of page use, and make our offering more customer-friendly. Cookies remain stored at the end of a browser session and can be called up again when visiting the site. If you prefer not to use cookies, you should set your Internet browser to refuse cookies.

When you save your privacy settings, they should also apply to your future visits to our website. However, for technical reasons beyond Betalane's control, this cannot be guaranteed. For example, if you reset your browser, delete your cookies or access our website from another browser or device your privacy settings may be lost. In addition, you might be periodically required to re-confirm your settings.

Please find below the list of Tracking Technologies applied by Betalane:

• Webflow
• Google
  • Google Analytics
  • Google Conversion Tracking
  • Google Ads Remarketing
  • Google Tag Manager
• LinkedIn
• Hubspot
• Lemlist
• Hotjar
• Cal

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How we protect Personal Data

SSL Encryption

For security reasons and to protect the transmission of confidential content, such as inquiries sent to us as the site operator, this site uses SSL encryption. You can recognize an encrypted connection by the change in the browser's address line from "http://" to "https://" and by the lock icon in your browser's address bar.

Please note that if you transfer your information to us through an open network such as the internet, such networks are generally not regarded as a secure environment. Information sent via e.g., the internet (such as to or from the website or via electronic message) may be accessed by unauthorized third parties, potentially leading to disclosures, changes in content or technical failures. Even if both sender and receiver are located in the same country, information sent via the internet may be transmitted across international borders and be forwarded to a country with a lower data protection level than the one in your country of residence.

Please note that we accept no responsibility or liability for the security of your information whilst in transit over the internet to Betalane.

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How we deal with information from individuals under the age of 18

Betalane does not seek to collect personal data from individuals under the age of 18. Children should obtain parental or legal guardian consent as per the age threshold established by each country (which, for example in the EU, can be between 13 and 16 years depending on the member state).

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Your Rights

You have the right:

• to request information about your personal data processed by us. In particular, you may request information about the purposes of processing, the category of personal data, the categories of recipients to whom your data have been or will be disclosed, the planned storage period, the existence of a right to rectification, deletion, restriction of processing or objection, the existence of a right of appeal, the origin of your data, if these have not been collected by us, and the existence of automated decision-making including profiling and, if applicable, meaningful information on their details;
• request the correction of incorrect or complete personal data stored by us;
• to demand the deletion of your personal data stored by us, unless the processing is justified by our legitimate interests, necessary to fulfil a legal obligation, for reasons of public interest or to assert, exercise or defend legal claims;
• to demand the restriction of the processing of your personal data if you dispute the accuracy of the data, if the processing is unlawful but you refuse to delete it and we no longer need the data, but if you need it to assert, exercise or defend legal claims or if you have filed an objection to the processing;
• if our data processing is based on your consent, you have the right to revoke your consent to us at any time. As a result, we are no longer allowed to continue processing data based on this consent in the future;
• you also have the right to receive the personal data you have provided to us based on consent or a contract in a structured, common and machine-readable format or to request its transfer to another processor;
• to complain to a supervisory authority. In Switzerland, you can contact the Federal Data Protection and Information Commissioner (www.edoeb.admin.ch) and outside Switzerland, the supervisory authority responsible for your concerns.

You can reach the responsible office for such request and demands as follows:

E-Mail: mail(at)betalane.ch

We are obliged to verify your identity in such requests. Inquiries can therefore only be processed if they are accompanied by a suitable proof of your identity (copy of identity card or similar).

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Validity of this Privacy Policy

This is our currently valid Privacy Policy as of March 2024.

Due to the further development of the website and offers above or due to changed legal or official requirements, it may become necessary to change this Privacy Policy. We therefore reserve the right to update and modify this Privacy Policy from time to time.